Jaggery, also known as Gur, is gaining global recognition as a natural, unrefined sweetener with functional health benefits. Unlike refined sugar, jaggery retains essential minerals such as iron, potassium, calcium, and magnesium, making it nutritionally superior.
Scientific research indicates that jaggery contains polyphenols and antioxidant compounds that help combat oxidative stress. Studies comparing jaggery with white sugar show higher antioxidant activity and trace mineral retention due to minimal processing. This is why jaggery is considered an immunity booster in traditional nutrition science.
From a digestive health perspective, jaggery stimulates digestive enzymes and supports gut cleansing. Indian food science studies highlight its role in improving iron bioavailability, especially when consumed regularly in small quantities. Therefore, consumption of Gur in winter is supported by both traditional wisdom and modern science.
Jaggery vs Refined Sugar
Jaggery provides vitamins (A, C, E) absent in sugar, boosting immunity and digestion via fiber. While both are sugary, jaggery’s minerals support liver detox and energy without rapid spikes, though moderation is key for diabetics (GI ~84 vs sugar’s 65). Reviews link regular use to lower diabetes risk in jaggery-heavy regions.
| Feature | Refined Sugar | Jaggery (Gud) |
| Nutrients | None (Empty) | Iron, Magnesium, Zinc |
| Digestion | Causes acidity | Improves digestion |
| Glycemic Index | Very High | Moderately Lower |
Refined sugar provides only empty calories, while jaggery offers nutrients + sweetness. Compared to artificial sweeteners, jaggery is chemical-free and better aligned with clean-label food trends. Even against honey or date syrup, jaggery stands out for heat stability, mineral content, and affordability.
Key Benefits
Jaggery combats anemia with high iron content (11 mg/100g), aiding hemoglobin rise in deficient groups per intervention trials. Its polyphenols offer cytoprotective and antioxidant effects, reducing oxidative stress and DNA damage better than brown or white sugar. Animal studies show it lowers inflammation markers like IL-6, TNF-α, and IL-1β during arsenic exposure.
Why Sesame and Jaggery (Til-Gud) Combination Works
Sesame seeds enhance mineral absorption, while jaggery provides instant energy—making the combo nutritionally synergistic.
Aved’s Til-Gud Laddu:
Til-gud laddu combines sesame calcium with jaggery iron, boosting warmth, digestion, energy, and immunity naturally during winter.
Why Aved’s til gud laddu is different from other competitor –
Traditional Til-Gud laddus are often hard, chewy, and limited to just two or three ingredients, Aved’s differentiates itself in the following ways:
Summary Comparison Table
| Feature | Standard Competitor | Aved’s Til-Gud Laddu |
| Main Ingredients | Til + Gud | Til + Gud + Coconut Powder + Cashew & Almonds + Dates + Peanuts + Millet Powder |
| Texture | Often hard and crunchy | Soft, crumbly, and rich |
| Sweetener | Mixed Jaggery/Sugar | Premium Jaggery |
